Simplify the Color Scheme

Check out huge sites like Amazon and Apple. You won’t find a rainbow of colors. They just used one background color (either black or white) and then one major accent color such as silver, yellow, red, or blue. This pop of color will give the site an exciting design but at the same time, maintaining the simple color scheme that will make it easier for visitors to focus. Too many colors can become visually distracting, so most websites opt for two or three colors.

Plenty of “Empty” Space

White space is the most commonly used “empty” space for websites in Lakeland, but it could also be other colors, too. Space is very attractive because the site won’t look cramped. It will act as a buffer between all the elements of your page such as the copy, the sidebar, and the margins. The elements of your website should have room to breathe. If the website is crowded, it is very hard to direct the attention of your vision eye.

Clean Backend Coding

Behind all the visuals—the graphics, the photos, the animation, the navigation bars, the sidebars, and the content—is a thing called backend coding. This dictates how your website performs so if the backend coding is cluttered, your site will be hard to navigate and browse through. Every designer must know how to clean up the backend coding to provide a seamless user experience. Websites should load faster and effectively convert visitors into customers.

Design For The User

You need to design for the user first. That should be your primary goal and not to rank high on search engines in Lakeland. Eventually, Google will analyze that people leave your site after clicking on the link and even if you managed to create a high-ranking SEO, they will rank you based on the whether visitors are coming back to your site. Companies tend to do things that are good for Google but bad for the visitors. A website should be user-friendly first before concerning itself with its rank on Google.