Colors are something that we don’t really think about unless we have to make an active decision that involves colors. The same still holds true in Lakeland website design. The colors that we choose for our websites aren’t really something that we really think about, but they play a bigger role in how users perceive your website than you would think. Learn about the different colors and how they are commonly perceived in branding in order to apply them properly in your Lakeland website design.

Red

Red is well-known as an eye-catching color. It conveys a sense of urgency in users and is often used in brands that are always on the go. This color is often used to represent high energy and urgency, which is why shopping brands are very fond of using the color red. It is also popularly used during sales announcements to take advantage of that sense of urgency.

Blue

Blue is known as a color meant to represent loyalty and stability. In fact, there are some websites that suggest that you wear blue during a job interview to represent these traits to your potential future employers. Websites that want to convey a sense of stability and trust should use this color in their designs. Brands that use this color are usually banks and health-related brands.

Green

Green is often associated with nature and gives off the feeling of tranquility and relaxation. Because of its association with nature, it’s highly recommended that you use green for websites and brands that are associated with healthy living, like organic products.

Pink

Pink is commonly associated with femininity, so brands that are targeted towards women often use this color for their website and their branding.

Black

Black conveys sophistication and elegance, which is why it is commonly associated with luxury brands. It is recommended that you use black for web designs that are aimed at the first-class demographic.

Gray

Gray is commonly associated with chrome and other futuristic ideas. Because of this, it is often used for tech websites in order to convey that sense of logic and advanced technology. Brands that use gray in their Lakeland website design are often in the tech and luxury car brand industry.

Choosing the right color for your Lakeland website design is something that shouldn’t be taken lightly. However, it is just as important to learn how to use these colors. Make sure that you choose colors for your website that complement each other and manage to represent your business’ branding effectively.